Director of Consumer Insights & Marketing Jobs

A Director of Consumer Insights & Marketing typically turns audience research, customer behavior data, brand performance, and campaign analytics into actionable marketing strategy. The role may oversee consumer research, segmentation, lifecycle marketing, brand positioning, product marketing insights, and performance reporting. Strong candidates combine analytical rigor with commercial judgment and the ability to influence senior stakeholders.

Ikon Search starts by clarifying the role mandate, company culture, reporting structure, required marketing channels, consumer insights responsibilities, and compensation expectations. The team then maps the relevant talent market, conducts targeted outreach, screens candidates through interviews and skills evaluation, and presents a qualified shortlist designed around both technical capability and long-term fit.

Across its specialized divisions, Ikon Search typically presents qualified candidates within two to three days when the market and role requirements are well defined. Senior leadership and confidential retained searches may require deeper mapping, but the firm’s networks, recruitment technology, and focused search process are designed to move quickly without sacrificing candidate quality.

Yes. Ikon Search offers Full-time Permanent, Retained Search, Long or Short-term Contract, and Temp-to-Hire recruitment models. This flexibility helps companies hire permanent marketing leaders, bring in interim consumer insights expertise, cover leave periods, support special projects, or evaluate a candidate during a contract period before converting to permanent headcount.

Ikon Digital supports marketing recruitment across startups, digital marketing agencies, SaaS, Fin-Tech, Mar-Tech, ecommerce, Ed-Tech, PE-backed companies, and high-growth Series A-C scale-ups. The firm also works with broader corporate and financial services clients that need marketing leaders who understand data, audience behavior, customer acquisition, retention, and commercial growth.

Strong Director-level candidates should understand qualitative and quantitative research, customer segmentation, survey design, brand tracking, lifecycle analytics, digital campaign performance, and executive-level storytelling. They should also be able to translate data into marketing priorities, partner with product and growth teams, manage vendors or internal analysts, and influence decisions across leadership groups.

Yes. Ikon Search offers market intelligence that includes competitive compensation benchmarking across base salary, bonus, equity, and total compensation by level. This helps hiring leaders understand what the market requires for Director of Consumer Insights & Marketing talent, identify potential hiring gaps, and position offers competitively against peer companies and direct competitors.

Ikon Search is a boutique staffing firm with specialized divisions, 25+ years of executive search experience from its founders, and a focus on tailored recruitment rather than high-volume resume forwarding. The team prioritizes clean data, market speed, deep networks, and rigorous vetting so clients receive relevant candidates aligned with both immediate needs and future growth.